FSI has twelve years experience of applying Geographic Information Systems (GIS) and demographics to marketing research. Our skills in GIS and database programming allow us to analyze large data sets and apply them to the client’s market research project.
- Green Confidence Index Automating the process of getting data from consumer surveys, to a database and on to reports.
- Eco-Insights Syndicated Survey Maintaining market research data in SQL Server and Excel VBA.
- Tennis Channel SQL Server/Excel VBA application development using market research data
- “Hot Spot” Mapping Innovative geo-segmentation analysis for Experian.
- Earthsense Applied Marketing and syndicated data
- TNG Research Media research and database development