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Daily Makeover

March 27, 2010 by tech guys

Automating web analytics using Excel VBA

Daily Makeover was using Excel spreadsheets to track Google Analytic data automatically mailed on a daily basis.  As the company tracked multiple sites, this involved dozens of report files manually inputted daily.

FSI teamed with TNG Research to automate the process by creating a VBA application within the reporting environment already created.  The end result was an application that could input unlimited reports at a time, and included quality control checks to ensure data integrity.

Category: Case Studies, Databases/Automation Case Studies

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