GIS / Market Research

FSI has twelve  years experience of applying Geographic Information Systems (GIS) and demographics to marketing research. Our skills in GIS and database programming allow us to analyze large data sets and apply them to the client’s market research project.

CASE STUDIES

• Green Confidence Index
  Automating the process of getting data from consumer surveys, to a database and on to reports.
• Eco-Insights Syndicated Survey
  Maintaining market research data in SQL Server and Excel VBA.
• Tennis Channel
  SQL Server/Excel VBA application development using market research data
• “Hot Spot” Mapping
  Innovative geo-segmentation analysis for Experian.

PARTNERS

• TNG Research
  Media research and database development